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May 6, 2016

Celebrate Mother’s Day with these Emotional P&G Spots

Mother's Day is this Sunday - all across the country, daughters and sons will give their mothers a big hug and a heartfelt but inadequate 'thanks for all you do'. The National Retail Federation estimates that this year, Americans will spend an estimated $21.4 billion on Mother's Day, up from 2015's $21.2 billion, ranking third on consumer spend among retail holidays, behind Christmas and Back-to-School. With figures like those, it's no wonder marketers spend big on mother's day campaigns.