Apple just hosted their twice-yearly event that stops the entire tech industry in their tracks. And at the event, Apple announced their iPhone 7. The rumors were true – in order to achieve an even thinner phone, Apple eliminated the headphone jack and introduced AirPods, their new wireless earbuds.
Earlier this week, Apple finally revealed the details of its long-anticipated Apple Watch. Now, it seems like it's the only thing that anyone can talk about. Will it be successful? Will it flop? Will it usher in the new era of technology? The watch will sync to your iPhone will be able to do things like check your email, send quick responses to text messages, order a ride from Uber, and other tasks. The Apple Watch is priced at $349, going all the way up to $10,000 for a gold watch.
Tuesday was Steve Job's birthday – he would have turned 60. Jobs was many things, a brilliant entrepreneur, designer, and leader. He was also a master marketer – he brought stories and emotions to his products, which we all know, is the key to great branding and marketing. He oversaw dozens of advertising campaigns that were wildly successful, from '1984', to 'Silhouettes', and more.