We’re on a mission to enhance television advertising

The clypd team is stacked with the best of the best from a diverse set of backgrounds – including television and digital veterans. This means that we bring the most effective strategies from both industries into the hottest emerging channel: audience-based TV sales.

 

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Bringing audience-based sales solutions to television

The clypd platform is built exclusively for the television industry, respecting business practices and providing seamless integrations into existing TV systems and workflows. Our platform empowers sales organizations with solutions that achieve increased revenue and maximize campaign performance for agency and brand partners.

 

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Check out the latest from our blog

clypd Granted Patent for Demand Target Detection

By | clypd Blog, clypd in the News, Industry Chatter, Technology | No Comments

Today, clypd was granted a new patent (9,973,794: “Demand Target Detection”), an invention for inferring the intended target audience of an advertiser’s requested TV media plan.

We are thrilled to have secured this patent soon after our patent for cross-platform targeting, as it contributes to our continued success in inventing and building innovative solutions to address the changes happening in the media and advertising works. Read More